An article about what our research found, with charts and a report download.Recreate with AI
Research led articleLead with a finding rather than an offer and let the data hold attention. Built for B2B audiences that dismiss a sales page on sight.
STORY FIRST, OFFER SECOND
An advertorial landing page that turns cold traffic into buyers
Cold readers do not buy from a stranger on the first click. Swipe Pages builds the article, the evidence and the checkout into one advertorial landing page.
14-day free trial, no credit card required
4.8
174 reviews4.9
176 reviews
Seattle Mom Drops 35 Pounds, Keeps Her CoffeeSponsored · FitJourney68%Read to the endcold traffic
- AI writes narrative story advertorials
- Landing pages load fast on a phone
- 80+ prebuilt editorial section blocks
The problem
Two bottlenecks when creating presell advertorials
Writing narrative articles takes days of work
Drafting long-form problem stories, sourcing imagery, and formatting articles by hand delays new angle launches.
Long article pages load slowly on mobile
Heavy editorial pages with multiple images lag on mobile connections, losing cold visitors before they read.
The answer
Compelling story advertorials that warm cold traffic in minutes
Swipe Pages gives growth teams the speed to launch high-converting story advertorials with AI-written narratives and prebuilt editorial layouts.
Six advertorial pages performance marketers build in Swipe Pages
An honest comparison article between the two market leaders, with a feature table.Recreate with AI
Comparison articleRank the options honestly and let the table make your case. Converts the searches that are already comparing.
An advertorial telling the origin story of our product, ending on the launch offer.Recreate with AI
Product storyTell the story of how the product came to exist before you sell it. It works on cold traffic that would bounce off a product page.
An article about our bundle offer, with the math on what it saves and a buy button.Recreate with AI
Deal articleWrite the offer up as a piece rather than a banner. It gets read, and readers convert better than scanners.
An advertorial written as a personal letter about the weekly newsletter, ending on the subscribe form.Recreate with AI
Newsletter style editorialWrite the story as a letter from one person to one reader. It converts audiences that follow people rather than brands.
An article about why you cannot fall asleep, and the ten minute routine that fixes it.Recreate with AI
Problem and solutionName the problem in the reader own words before you name the product. The rest of the page is easier once they agree with the first line.
creatorstack.co/choose-an-email-platform
Write the advertorial for convertkit.comwhat reviewers complain about
Read 212 reviews3 complaints
38 mentions
21 mentions
12 mentions
AI Story & Image Generation
Build an advertorial landing page in minutes with our AI
Tell Swipe Pages the product and your angle, or let our AI find one in what real customers complain about in reviews. It writes the narrative article, generates matching imagery, and weaves in call-to-action buttons in your brand colors.
Try Swipe Pages for FreeDay 1Day 90
From the editorSee the full plan →80+ editorial blocks
80+ Prebuilt Editorial Blocks
Format long-form stories with 80+ prebuilt blocks
Structure your advertorial using pre-designed editorial elements including author bylines, pull quotes, before-and-after image sliders, and call-out boxes. Place mid-article and end-of-story call-to-action buttons easily so readers can click through at any moment.
Mobile Page Speed
Hold cold traffic through a long article
Swipe Pages optimizes every landing page with AMP technology and runs 30+ speed tasks every time you publish, then serves it from a CDN in 40+ locations. Long-form articles and photo embeds open instantly on mobile devices so cold traffic stays engaged.
Full articleWrite the native ad for fieldandfern.co/checklistthe listicle
Recommended for you
The 10 Point Checklist Most Newsletters SkipSponsored · Field & Fern
4 headlinesThe 10 Point Checklist Most Newsletters SkipSponsored · Field & FernMatching Ad Copy
Get the ad copy written with the article
Our AI writes your native and social ad copy alongside the advertorial, so the hook in the feed matches the story on the page. Paste it straight into your ad platform.
Write Your First AdvertorialSplit Testing for Story Angles
Find the angle that sells with Split Tests
Test two different story angles, lead paragraphs, or hero images against each other. Swipe Pages splits your incoming ad traffic evenly and tracks outbound click-through rates so you can scale winning narratives.
A/Bfieldandfern.co/story
AFounder storyI Quit Three Newsletters Before This OneBy Avery Penn · 7 min readI
50 / 50BThe problemWhy Most Newsletters Die Before Issue 20By Avery Penn · 7 min readW+24% outbound clicks
Proof
What 7,000+ teams say after switching
4.8174 reviews4.9176 reviewsPage Speed
This is an awesome page builder, specially if you want blazing fast pages. We use it for affiliate campaigns and small one pagers to sell physical products. It's super easy to use, and the mobile first approach makes total sense today.
Templates
It is helping my sales page look professional, but in the background the A/B split feature helps me see what copy works better than others.
Ease of Use
It's very easy to get up and running. We can go from client telling us approving ads to landing page build out extremely quickly. Time is money. In addition, the non technical team members can easily make updates and changes which reduces bottlenecks.
Global Blocks
Global Blocks are also a massive timesaver as you can use these across different projects. When I have many campaigns to run or if I'm A/B testing - quickly putting in or pulling out elements makes things very easy.
Performance at Scale
When you consider PPC landing pages, many of the layouts are the same, since they tend to work, so instead of reinventing the wheel, you can create templates, save them, and reuse them with the new client's information and graphics.
Conversions
Swipe pages allow us to generate high-conversion landing pages for our coaching programme. We have been able to save money not just in the ease to build out great CRO pages but also we have removed previously expensive funnels subscriptions.
FAQ
Questions we get asked
Why are advertorials effective for cold paid traffic?
Cold traffic ignores direct sales pitches. Advertorials engage readers with a relatable story, build trust, and educate them on the problem before introducing your product as the solution.
Can our AI write the entire advertorial and generate images?
Yes. Our AI writes the complete long-form story based on your angle and generates matching imagery, headlines, and ad copy automatically.
How does Swipe Pages keep long-form articles fast on mobile?
Swipe Pages utilizes AMP technology and image optimization tasks on publish to ensure photo-heavy articles open in under a second across a global CDN.
Where do outbound reader clicks route?
Outbound buttons link directly into your product sales page, ecommerce cart, or lead form, passing tracking parameters cleanly.
What do you mean by AMP technology?
AMP is a framework Google developed for building pages that load instantly on a phone. It later evolved into Bento AMP, so its parts and best practices can be used anywhere on a page rather than only on a full AMP page. Swipe Pages builds on those best practices. Images are sized and loaded the way the framework does it, CSS and JavaScript are compressed and kept small, fonts load without holding the page back, and 30+ optimization tasks run every time you publish. Pages built with the drag and drop builder can be published as AMP pages. Pages built by the AI Builder use the same best practices and are served from a CDN in 40+ locations.
Start with the story
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