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THEY ARE ALREADY COMPARING
Somebody typing a competitor name plus alternative is further down the funnel than any ad can reach. Swipe Pages is a comparison landing page builder that puts the table, an honest verdict and the CTA together.
The problem
Somebody has to read their pricing page and their reviews first, and that somebody is you. The campaign goes live a week late.
Your table shows a price your competitor changed two months ago. The buyer checks, and stops believing the rest of it.
Someone is searching for your second and third competitors by name. Yours was never built, so they read somebody else's.
Your buyer came for the table. If it does not fit their screen they go back to the review site, and you paid for the click.
The answer
Swipe Pages does the reading. Nothing to connect, no keys to paste in.
Six comparison landing pages, and the buyer searching for each one






Live Research
Name the competitor. Swipe Pages reads their live website, their pricing and their reviews first, so what you write is accurate. Then it builds the whole campaign, not only the landing page: The landing page, the design, the copy and the images. The ad copy that matches it. The follow-up emails for a lead who is still comparing. It builds the layout the way the ones that convert are built, learned from our own data.
Reviews and Sentiment
You find out what their customers keep complaining about, so your table leads with what your buyer already worries about. Their praise keeps the landing page fair.
Update the Comparison
Ask Swipe Pages to read their pricing page again and it updates the rows by lunchtime, so the landing page is worth leaving live.
Responsive Tables
The Tables element has responsive breakpoints, so you set the table for the phone separately from the desktop. Put a pricing table under it so the price and the differences sit together.
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Page Speed and Mobile
Swipe Pages optimizes every landing page with AMP technology, runs 30+ speed tasks on publish and serves it from a CDN in 40+ locations, so more of your paid clicks become leads.
Personalization
Put the competitor name in your ad link and Dynamic Text Replacement writes it into the headline, so nobody arrives on the wrong message. It covers competitors too small for their own landing page.
AI CRO Agent
It reads your live landing page and tells you what to change and why.
One Page per Competitor
Ask for the next competitor and Swipe Pages researches it and builds the landing page in the brand colors and fonts from your site. The fifth takes no longer than the first.
Integrations
Every lead goes to HubSpot, Zoho, Mailchimp, ConvertKit, Constant Contact or Campaign Monitor directly, anywhere else through Zapier, and to your inbox. Your team calls while they are still reading.
A/B Testing
Run two versions at once and see the conversions for each. Test a headline naming the competitor against one naming the category.
Performance at Scale
Traffic spikes when a competitor raises their price. Your landing page stays fast on the busy day.
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Every form submission and order goes back to Meta, Google Ads and TikTok, so they find more people like the ones who already converted.
Proof
I have been using Swipe Pages for around 2 years, and it is my number one choice for creating landing pages. I have tried many other alternatives, but nothing can compare to Swipe Pages.
Since I started to SwipePages I literally built any website with it. For me it replaced things like Kartra and ClickFunnels and I'm stopping any other Landing Page subscriptions soon.
It is solving a mission-critical problem of growing revenue by allowing the marketing team to create ad funnels and other conversion-driven strategies, such as email marketing initiatives.
I collect leads and use the Lead Magnet feature to automatically send an email with the file to whoever fills out the form.
When you need to spin up a quick page to show client, or to test if a project will work or not, it is very useful to have something like SwipePages that can do just that, in a matter of minutes, not hours!
very clean UI/UX and fast load times. Because of its speed and page structure, it's an ideal web page to use when running ads.
FAQ
From their live website and public review sites, read on the day you ask for the landing page. If nobody has reviewed a small competitor, add what you know.
Ask for their pricing to be read again and it updates the rows you point it at. It does not watch your competitor, so keep your own reminder.
Yes. Ask for a change in chat and it rebuilds that part. Your buyer will check the claims, so read the table before you publish.
Yes, and that is the reason to use a comparison landing page builder instead of one landing page about everybody. Each gets its own research.
AMP is a framework Google developed for building pages that load instantly on a phone. It later evolved into Bento AMP, so its parts and best practices can be used anywhere on a page rather than only on a full AMP page. Swipe Pages builds on those best practices. Images are sized and loaded the way the framework does it, CSS and JavaScript are compressed and kept small, fonts load without holding the page back, and 30+ optimization tasks run every time you publish. Pages built with the drag and drop builder can be published as AMP pages. Pages built by the AI Builder use the same best practices and are served from a CDN in 40+ locations.
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